
conversational AI
ux audit

Redesigning an enterprise AI coaching experience through an in-depth UX audit.
Coming soon

WORK

conversational AI
ux audit

Coming soon



Coming soon


Zero to One
UI Design

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Coming soon


User Onboarding
B2B2C

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B2C
Saas

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Coming soon

ABOUT



I’ve always been drawn to creating order; I was the kid who couldn’t walk past a messy room without reorganizing it. When I discovered product design, it clicked - a way to turn complex problems into functional, thoughtful experiences.
I approach design with curiosity and empathy, grounded in research and collaboration. I'm fascinated by why people think, feel, and act the way they do. I bring that curiosity about human behavior into every experience I create. I love product design because it lets me explore challenges from multiple angles: researching, collaborating, and asking questions.
Today, I work with early-stage startups - environments with no roadmap, just real problems to solve and a strong vision.
Outside of design, you can find me:
Making art - currently loving crochet and watercolors
Reading personal development books
Laying in the sun at a park or beach
Cozying up at home with my cat, Nala
Growing up, I was the kid who couldn’t walk past a messy room without reorganizing it. I found energy in creating order and making spaces feel right. When I discovered UX/UI, it clicked: this was the perfect outlet for that instinct to turn a complex problem into a functionable and beautiful solution.
I approach product design with curiosity and empathy, driven by the thrill of uncovering real problems and figuring out how design can solve them. I love product design because it lets me explore challenges from multiple angles: researching, collaborating, and asking questions.
I'm fascinated by why people think, feel, and act the way they do, and I bring that curiosity about human behavior into every experience I craft.
Today, I work with startups in healthtech, AI, fintech, and B2B SaaS; the kind of environments where there’s no roadmap, just a problem that needs solving and a strong vision.
When I'm not designing, you can find me:
🎾 Playing tennis or jogging
🧁 Baking something sweet
🎨 Doing watercolors on a picnic blanket
📖 Reading personal development books
🐱 Cozying up at home with my cat, Nala, and a good psychological thriller movie
I’ve always been drawn to creating order; I was the kid who couldn’t walk past a messy room without reorganizing it. When I discovered product design, it clicked - a way to turn complex problems into functional, thoughtful experiences.
I approach design with curiosity and empathy, grounded in research and collaboration. I'm fascinated by why people think, feel, and act the way they do. I bring that curiosity about human behavior into every experience I create. I love product design because it lets me explore challenges from multiple angles: researching, collaborating, and asking questions.
Today, I work with early-stage startups - environments with no roadmap, just real problems to solve and a strong vision.
Outside of design, you can find me:
• Making art - currently obsessed with crochet and watercolors
• Reading personal development books
• Cozying up at home with my cat, Nala
SKILLS + TOOLS
I design intuitive end-to-end product experiences, translating strategy and user insights into thoughtful flows, interfaces, and interactions.
I design intuitive end-to-end product experiences, translating strategy and user insights into thoughtful flows, interfaces, and interactions.
I design intuitive end-to-end product experiences, translating strategy and user insights into thoughtful flows, interfaces, and interactions.
I uncover patterns in user behavior and translate research findings into clear, actionable insights.
I uncover patterns in user behavior and translate research findings into clear, actionable insights.
I uncover patterns in user behavior and translate research findings into clear, actionable insights.
I focus on clear hierarchy, consistency, and visual polish to make complex experiences feel intuitive and approachable.
I focus on clear hierarchy, consistency, and visual polish to make complex experiences feel intuitive and approachable.
I focus on clear hierarchy, consistency, and visual polish to make complex experiences feel intuitive and approachable.
I translate ideas into interactive prototypes to validate assumptions and refine details.
I translate ideas into interactive prototypes to validate assumptions and refine details.
I translate ideas into interactive prototypes to validate assumptions and refine details.
I believe the best design comes from collaboration and valuing diverse perspectives across product, engineering, and stakeholders.
I believe the best design comes from collaboration and valuing diverse perspectives across product, engineering, and stakeholders.
I believe the best design comes from collaboration and valuing diverse perspectives across product, engineering, and stakeholders.
I identify opportunities, prioritize features, and shape product direction by aligning user needs, business goals, and market realities.
I identify opportunities, prioritize features, and shape product direction by aligning user needs, business goals, and market realities.
I identify opportunities, prioritize features, and shape product direction by aligning user needs, business goals, and market realities.
TESTIMONIALS
"Haley played a key role in shaping our startup's early product vision. She developed detailed wireframes and polished mockups that helped us communicate our ideas clearly to advisors and potential partners. Her creativity, precision, and adaptability made a real difference as we refined our MVP."
Sandra Wasicek
Co-Founder of ZorroFi
"Haley demonstrated an exceptional ability to swiftly grasp the intricacies of her role. Her empathy enabled her to build meaningful connections with both students and clients, leaving a lasting positive impact on those she supported."
Laura Dell
Program Manager
at Domestic Violence Action Center
"Haley's ability to leverage her creativity and vision in service to project goals will serve her well, combined with her ability to collaborate effectively across teams and personality styles. Haley was also a great public speaker and met every project with empathy for clients and team members."
Tanya Philip
Program Manager
at Domestic Violence Action Center